Privacy Policy

Effective Date: October 26, 2023

Welcome to ALO ACTIVEWEAR SALE (“we,” “our,” or “us”). We are committed to protecting your privacy and ensuring your personal information is handled with the same care, transparency, and security that defines our brand. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website activewearoutletus.com and make a purchase.

Our community—value-conscious, modern movers who shop with intention—expects clarity and integrity. This policy reflects our ethos: clean, aspirational, and community-focused.

1. Information We Collect

To provide you with a seamless, secure, and personalized experience, we collect the following types of information:

• Personal Identifiers: Name, email address, shipping and billing address, phone number.
• Payment Information: When you make a purchase, our secure payment gateways (Visa, MasterCard, JCB, PayPal) process your payment details. We do not store full credit card numbers on our servers.
• Order Details: Products purchased, size, color, order history, and preferences related to categories like Bottoms, Tops, Yoga Mats, Home, and Wellness.
• Technical & Usage Data: IP address, browser type, device information, pages viewed, time spent on site, and referral URLs.
• Communication Data: Records of your inquiries to our support team at [email protected].

2. How We Use Your Information

Your data empowers us to serve our global community of movers with intention:

• To process and fulfill your orders for activewear, accessories, and wellness essentials, ensuring swift 1-2 business day processing.
• To communicate with you about your order, shipping updates, and customer service inquiries.
• To improve our website, product offerings (like our Airlift™ leggings and cashmere hoodies), and checkout experience based on your interactions.
• To send you relevant information about promotions, new arrivals, and wellness content—only if you have opted in. You can unsubscribe at any time.
• To prevent fraud, enhance security, and comply with legal obligations.

3. Sharing and Disclosure of Information

We value your trust and do not sell your personal information. We only share data under these clear circumstances:

• Service Providers: With trusted partners who perform services on our behalf, such as payment processing (Visa, MasterCard, JCB, PayPal), shipping carriers, and IT security. These partners are contractually bound to protect your data.
• Legal Compliance: If required by law, regulation, or legal process, such as a court order.
• Business Transfers: In connection with a merger, sale, or acquisition of all or part of our business, with notice to you.
• With Your Consent: In any other situation, we will ask for your explicit permission first.

4. Data Storage and Security

Your peace of mind is paramount. We protect your data with the same meticulous care we apply to quality-checking every order at our San Angelo studio.

• Global Storage: Data is stored on secure servers located in the United States and other jurisdictions where our service providers operate, always in compliance with applicable laws.
• Industry-Standard Protection: We utilize advanced encryption (SSL/TLS) and secure payment gateways. Your payment information is never stored on our servers.
• Secure Transaction Guarantee: All transactions are monitored and processed in a secure environment. We implement access controls, firewalls, and regular security assessments.

5. Your Rights and Choices

As a mindful mover, you have control over your personal information:

• Access & Correction: You can request access to the personal data we hold about you and ask for corrections if it is inaccurate.
• Deletion: You may request deletion of your personal data, subject to legal or operational retention requirements (e.g., for tax purposes).
• Marketing Opt-Out: You can unsubscribe from marketing emails by clicking the “unsubscribe” link in any email.
• Do Not Track: Our website does not currently respond to “Do Not Track” signals. You can manage tracking via your browser settings (see Cookie section below).
• To exercise your rights, please contact us at [email protected].

6. Cookies and Tracking Technologies

We use cookies and similar technologies to ensure a frictionless transition from browsing to checkout, just like the smooth transition from our studio to your street.

• Essential Cookies: Required for site functionality, such as adding items to your cart and secure checkout.
• Analytics Cookies: Help us understand how our community interacts with our site (e.g., pages viewed in categories like Women, Bottoms, or Yoga Mats) to improve performance.
• Preference Cookies: Remember your settings and preferences for a personalized experience.
• You can manage cookie preferences through your browser settings. Disabling some cookies may affect your site experience.

7. International Data Transfers

We serve a global community (shipping worldwide, excluding only a few remote regions). Your information may be transferred to and processed in countries outside your own. We ensure such transfers comply with applicable data protection laws and that your data remains protected through appropriate safeguards.

8. Children’s Privacy

Our website and products are intended for adults. We do not knowingly collect personal information from children under the age of 16. If you believe we have inadvertently collected such data, please contact us immediately.

9. Changes to This Policy

We may update this Privacy Policy to reflect changes in our practices or legal requirements. The updated version will be posted on this page with a revised “Effective Date.” We encourage you to review it periodically.

Last Updated: October 26, 2023